Linus Gorpe, founder of the Raw Chocolate Company wowed all five Dragons on the flagship BBC show last weekend. Fighting over each other for a stake in the company, it was Deborah Meadon who secured Linus’ attention.
“This is exactly what I was looking for” she said as they hugged at the end of the show.
During the course of the programme, the company’s website had an astounding 1.4 million hits, and over a month’s worth of orders two hours later. In anticipation the company had rebuilt their website from the ground up in the week leading up to the show.
“Reaction to the show has been amazing” said Linus. “Everyone has been so supportive and expressing their love for our products and what we do. We’ve just launched several of our products in Holland and Barrett, already doubling our output in the UK. I set this company up to have a positive effect on people and this seems to be being reflected in the way people are reacting to the news.”
The other Dragons were all bowled over by Linus’s confidence and the quality of the raw chocolate bars and raw chocolate snacks that he makes.
“This is the best chocolate that I have ever tasted in ten years of making Dragons’ Den” said multi-millionaire Peter Jones. After the deal with Deborah was struck, new Dragon Touker Suleyman said, “I’m jealous!”
“We’re really looking forward to working with Deborah, she champions environmental and ethical responsibility and I think we’re going to have a wonderful relationship.” said Linus Gorpe.